Quick Summary
This guide introduces you to the 9 best B2B SEO agencies out there for generating pipeline organically in 2025. We’ve included options for pretty much every price range and industry, so there’s bound to be an agency here for everyone.
Here’s a breakdown of the agencies we’ll be covering:
| # | Agency Name | Price | Key Services | Key Results |
| 1 | Breaking B2B | $$ | Custom SaaS SEO strategies, Technical optimization, Content marketing, Link building, Revenue analytics | Worked with Vidyard, Ahrefs, ClickHouse, Buzzacott; Specializes in trial conversions and demo requests |
| 2 | RevenueZen | $$$ | SEO + sales integration, LinkedIn social selling, Content marketing, Conversion audits, B2B messaging | Founded by sales pros; Proven traffic and lead growth across SaaS, professional services, renewable energy |
| 3 | First Page Sage | $$$ | Expert-authored content, Long-tail targeting, Thought leadership, Technical SEO, ROI analytics | Higher authority content; Success with SaaS, FinTech, MedTech, manufacturing |
| 4 | Sure Oak | $$$$ | Integrated SEO + paid marketing, CRO, Data optimization, Link building, Multi-channel strategies | 20+ years experience; Success across SaaS, FinTech, telecom, insurance, education |
| 5 | Obility | $$$ | Revenue-focused SEO, CRM integration, Technical optimization, Lead generation CRO, Launch support | Works with ActiveCampaign, Juniper Networks; Focuses on MQLs and closed-won revenue |
| 6 | Altitude Marketing | $$$ | E-E-A-T optimization, Multi-format content, Buyer journey targeting, Technical SEO, Authority building | 20 years experience; Strong in life sciences, manufacturing, technology |
| 7 | Ninja Promo | $$ | Enterprise SEO, Global strategies, Technical audits, Modern content, International link building | Global presence; Success in fintech, crypto, healthcare, gaming |
| 8 | Omniscient Digital | $$$$$ | SaaS-focused strategies, Product-led growth optimization, Technical SEO, Digital PR, ROI monitoring | Team from HubSpot, Shopify, Workato; Focus on business outcomes over vanity metrics |
| 9 | Elevation Marketing | $$$ | Integrated marketing + SEO, Marketing automation, Brand positioning, Multi-channel lead gen, Strategy development | B2B tech expertise; Full-service marketing transformation capabilities |
Looking for a Reliable B2B SEO Agency Partner?
Your competitors are showing up in search results where you’re not. Your sales team keeps asking for more qualified leads. And the SEO agency you tried last year delivered traffic but not much revenue.
Most SEO agencies treat B2B like B2C with longer sales cycles. They chase vanity metrics instead of pipeline growth and don’t understand the complexity of enterprise decision-making.At The B2B Playbook, we’ve researched the agencies that actua
Why You Need a Specialized B2B SEO Agency
Generic SEO tactics that work for e-commerce or local businesses fall flat in B2B markets. Your buyers research for months, your sales cycles stretch across quarters, and your competition fights for executive attention and million-dollar contracts. This complexity demands expertise that most general SEO agencies simply don’t have.
Here’s what separates B2B SEO from everything else:
- Decision-makers consume content differently. Your prospects need educational content that builds trust over multiple touchpoints, not quick-fix product pages designed for immediate purchases
- Keywords have different intent patterns. B2B searchers use industry jargon, compare solutions extensively, and often search for problems rather than products, requiring completely different keyword strategies
- Attribution gets complicated… fast. Tracking a lead from first blog post to signed contract involves multiple channels, stakeholders, and months of nurturing that generic analytics can’t properly measure
- Technical requirements multiply. B2B websites often need integration with CRMs, marketing automation platforms, and complex product demonstrations that require specialized technical SEO knowledge
- Competition operates at enterprise level. You’re competing against companies with dedicated content teams, thought leadership programs, and million-dollar marketing budgets
Our List of Top B2B SEO Agencies
Below is a list of the agencies we will cover:
- Breaking B2B
- RevenueZen
- First Page Sage
- Sure Oak
- Obility
- Altitude Marketing
- Ninja Promo
- Omniscient Digital
- Elevation Marketing
1. Breaking B2B
Breaking B2B is a specialized B2B SEO agency that focuses on software, tech, and service companies.
Unlike generalist agencies, they understand SaaS metrics, product-led growth strategies, and the unique challenges of selling to technical and professional service buyers. Their approach combines deep B2B industry knowledge with proven SEO tactics to drive qualified trial sign-ups, demo requests, and leads rather than just traffic.
Key Services
- Custom SEO strategies built for SaaS, tech, and service business models
- Technical SEO optimization for complex web applications
- B2B-focused content marketing and thought leadership
- Strategic link building in tech and professional service communities
- Revenue-focused analytics and conversion optimization
Key Results
- Worked with B2B companies including Ahrefs, EventsAir, Wildsparq, Checkwriters, and 30+ more
- Achieved #1 rankings within 30 days for competitor alternative keywords and delivered 182% increase in page 1 keywords over 6 months
- Proven track record generating 40% increases in organic search sessions and 37% increases in total sign-ups
2. RevenueZen
RevenueZen is a B2B SEO agency founded by sales professionals and growth marketers who focus on organic-sourced pipeline growth.
They differentiate themselves through SME (Subject Matter Expert) interview-led content creation and AI-powered insights that create thought leadership content buyers actually want to read. Their approach combines traditional SEO with LinkedIn content marketing and Generative Engine Optimization to prepare for the AI era of search.
Key Services
- B2B SEO systems built to drive high-intent inbound leads
- SME interview-led content creation with AI-enabled workflows
- LinkedIn content marketing and thought leadership ghostwriting
- Generative Engine Optimization (GEO) for AI-powered search
- Revenue-focused strategy and CRM integration for pipeline tracking
Key Results
- 384% average organic traffic growth across all clients
- 300+ impactful client partnerships completed
- Largest client deal worth $525k attributed to their SEO work
3. First Page Sage
First Page Sage specializes in “Thought Leadership SEO” that combines technical optimization with expert-authored content.
Founded by Evan Bailyn and based in the San Francisco Bay Area, they position themselves as the largest SEO firm in the U.S. Their approach focuses on ghostwriting approximately 80 pieces of content annually to establish clients as industry authorities while driving qualified leads through search rankings.
Key Services
- Thought Leadership SEO with expert ghostwriting
- Hub & Spoke content model for comprehensive keyword targeting
- Technical SEO optimization and conversion rate optimization
- Strategic keyword research focused on transactional intent
- Full-service lead generation system development
Key Results
- Achieved 934% increase in total keyword rankings for Cadence Design Systems (SaaS/EDA software)
- Generated 230 leads worth $15 million in lifetime value for iGPS (B2B logistics)
- Delivered 5x improvement in visitor-to-lead conversion rates with 368 first-page keywords
4. Sure Oak
Sure Oak positions itself as a full-service growth partner that combines SEO with paid marketing, CRO, and data optimization. Founded in 2017 and based in New York, they focus on creating integrated marketing strategies rather than siloed SEO campaigns. Their approach emphasizes custom strategies with 10+ year experienced strategists and is particularly effective for businesses wanting a single partner to handle multiple growth channels.
Key Services
- Integrated SEO and paid marketing campaigns
- Conversion rate optimization and user experience improvements
- Advanced marketing data optimization and reporting
- Quality link building and domain authority development
- Multi-channel lead generation strategies
Key Results
- Achieved 35.4% increase in organic search and 91.2% growth in referrals for cybersecurity company
- Delivered 44.7% improvement in targeted keyword performance with strategic approach
- Great case studies across SaaS, FinTech, telecom, insurance, and education
5. Obility
Obility specializes exclusively in B2B technology and SaaS companies, with deep integration into CRM and marketing automation platforms. Their revenue-focused approach connects SEO efforts directly to pipeline metrics, MQLs, and closed-won revenue rather than just traffic numbers.
Key Services
- Revenue-focused SEO with CRM integration and attribution tracking
- Technical SEO optimization for SaaS platforms
- Conversion rate optimization for lead generation
- Strategic link building for tech authority
- Website launch support with SEO protection
Key Results
- Generated $186,000+ in revenue and $1.1M pipeline increase for Interfolio through organic channels
- Achieved 42% increase in organic traffic and 179% increase in organic clicks in 8 months
- Delivered 266 net new leads and 39 opportunities through revenue-attributed SEO efforts
6. Altitude Marketing
Altitude Marketing brings a data-driven approach to B2B marketing with deep expertise in complex industries like life sciences, manufacturing, and technology. Their integrated methodology combines strategic planning with technical execution, translating complex products into compelling market positioning and lead-driving strategies. They maintain an average client retention rate of 3.6 years—twice the industry norm—focusing on sustainable growth and measurable business outcomes.
Key Services
- Data-driven SEO strategy and implementation
- Multi-format content production and thought leadership
- Strategic keyword research for complex buyer journeys
- Technical SEO and website optimization
- Integrated marketing campaigns with ROI focus
Key Results
- Helped clients achieve successful acquisitions including Sitrof (acquired by EMC) and Vizinex (acquired by HID Global)
- Generated $16 million increase in pipeline revenue opportunities for global identity solutions provider
- Achieved 455% increase in digital conversion rate for leading lab services provider
7. Ninja Promo
Ninja Promo operates as a Marketing-as-a-Service (MaaS) company with a global presence and subscription-based model.
They specialize in emerging industries like fintech, crypto, and blockchain, but have experience across traditional B2B markets, too. Their flexible approach lets clients scale marketing efforts up or down through monthly subscriptions to stay agile and cost-effective.
Key Services
- Marketing-as-a-Service with subscription flexibility
- Multi-channel digital marketing (SEO, PPC, social media)
- Blockchain and fintech specialized campaigns
- Global influencer marketing with 120,000+ database
- Lead generation and conversion optimization
Key Results
- Generated $20M in revenue for HTX and 40,000+ signups for StockMusic
- Achieved 300% boost in engagement rates and 120 leads per month for ongoing clients
- Scaled web traffic from 6,000 to 11,000 monthly visitors with LinkedIn growth from 1,500 to 4,500 followers
8. Omniscient Digital
Omniscient Digital is a specialized organic growth agency focused exclusively on B2B software companies.
Their team is made up of experienced marketers from leading SaaS companies like HubSpot, Shopify, and Workato, which gives them a deep understanding of what actually drives software business growth rather than just traffic.
Key Services
- SaaS-focused SEO and content strategy development
- Product-led growth content optimization
- Technical SEO for complex software platforms
- Strategic link building and digital PR campaigns
- ROI-focused performance monitoring and reporting
Key Results
- Jasper grew organic sessions 810% and generated $4M in annual recurring revenue through their blog
- Order.co grew blog organic sessions 2,117% and conversions 39X
- GatherContent grew organic blog sessions 867% and leads 62%
9. Elevation Marketing
Elevation Marketing positions itself as a data-centric B2B marketing agency that combines SEO with broader integrated marketing capabilities including marketing automation and brand positioning. Their approach focuses on proving marketing’s contribution to revenue through advanced data analysis and predictive modeling.
Key Services
- Integrated SEO and marketing automation strategies
- Data-driven campaign development with predictive modeling
- Strategic brand positioning and messaging
- Technology-focused content marketing and sales enablement
- Comprehensive marketing strategy development and execution
Key Results
- Nearly 25 years serving B2B technology clients with proven campaign results
- Specializes in helping companies break into challenging B2B markets like U.S. IoT and technology sectors
- Deep expertise in complex B2B technology sales cycles with measurable ROI focus
Find a Trusted B2B SEO Partner
The agencies on this list understand B2B complexity and focus on pipeline over vanity metrics. Your choice should align with your specific needs: industry vertical, business stage, and growth objectives.
Look for proven results in qualified leads and revenue generation, not just traffic increases. The right partner becomes an extension of your growth team.
Written by Sam Dunning
