Quick Summary
This guide introduces you to the 9 best SaaS SEO agencies that specialize in driving trial sign-ups and converting organic traffic into monthly recurring revenue in 2025. We’ve included options across different budgets and SaaS niches, so there’s an agency match for every growth stage and vertical.
Here’s a breakdown of the agencies we’ll be covering:
| # | Agency Name | Price | Key Services | Key Results |
| 1 | Breaking B2B | $ | Revenue-driven SEO, product content, competitor alternatives | EventsAir: 182% increase in page #1 keywords; ClickHouse: 40% organic growth |
| 2 | SimpleTiger | $$ | AI-powered SEO, GEO, content, link building | Gelato: 1200% ranking increase, 3:1 ROI; Segment: 127% traffic growth |
| 3 | Embarque | $ | Revenue SEO, AI optimization, programmatic content | MentorCruise: 1600% revenue increase; 4 Day Week: 4,000+ monthly clicks |
| 4 | Nine Peaks | $$ | B2B SaaS SEO, technical audits, AI optimization | Cybersecurity: 167% traffic, 111% MQL growth; IoT: 611% MQL increase |
| 5 | Smash Digital | $$ | High-authority links, technical SEO, press coverage | Medical client: 5K to 165K pageviews; SaaS client: 332% revenue growth |
| 6 | Skale | $$ | Revenue SEO, CRO, strategic link building | Holded: 279% revenue, 1,370% signups; Foyr: 22x signup increase |
| 7 | Accelerate Agency | $$ | Enterprise SEO, high-authority links, outreach | Dialpad: 4,130% traffic increase; Brightpearl: 1,583% organic growth |
| 8 | Rock The Rankings | $ | Revenue content, programmatic SEO, “Grow Faster” framework | Toast: Industry domination; Multiple clients: 2x organic traffic |
| 9 | First Page Sage | $$ | Thought leadership, Hub & Spoke model, expert content | Cadence: 934% keyword growth; Average: 702% ROI over 3 years |
Looking for a Reliable SaaS SEO Agency Partner?
Finding the right SEO agency for your SaaS company is harder than it looks.
Most agencies know how to drive traffic and improve rankings, but SaaS businesses have different goals. You need an agency that understands subscription metrics, knows how to target high-intent keywords that drive trial signups, and can create content that speaks to your specific buyer personas throughout their journey.
The 9 agencies on this list specialize in SaaS SEO. They’ve worked with subscription businesses across different verticals and growth stages, from early-stage startups to established platforms doing eight figures in ARR.
Why You Need a Specialized SaaS SEO Agency
We’re constantly hearing from SaaS founders with the same story. They hired an SEO agency that delivered keyword rankings and traffic increases, but…
- Trial signups barely moved.
- The sales team complained the leads weren’t qualified.
- Customer acquisition costs stayed stubbornly high.
The problem isn’t that these agencies are bad at SEO. It’s that SaaS SEO requires a fundamentally different approach. Here’s what separates the specialists from everyone else:
- They understand your sales funnel complexity. SaaS buyers take months to make decisions. They research competitors, read reviews, start trials, and evaluate ROI. Specialized agencies cater to this journey.
- They optimize for lifetime value, not just conversions. Generic agencies focus on driving any conversion. SaaS specialists target keywords and create content that attracts customers who will stick around for years, not churn after month one.
- They know SaaS-specific keyword patterns. Your buyers search for terms like “alternative to [competitor],” “[software] integrations,” and “how to [solve problem] in [category].” Specialists understand these search behaviors.
- They grasp technical SEO for complex products. SaaS websites have unique challenges like gated content, dynamic pricing pages, user dashboards, and API documentation. Specialists know how to handle these without hurting search visibility.
Here’s Our List of the Top 9 SaaS SEO Agencies
Below is a list of the agencies we will cover:
- Breaking B2B
- SimpleTiger
- Embarque
- Directive Consulting
- Smash Digital
- Skale
- Accelerate Agency
- Rock The Rankings
- First Page Sage
1. Breaking B2B
Breaking B2B is a B2B SaaS SEO agency that positions itself as the antidote to “sh*t B2B marketing” with a focus on driving pipeline from organic search rather than vanity metrics.
They craft revenue-driven SEO programs focused on driving pipeline from organic search as quick as 90 days, targeting bottom-funnel opportunities where prospects are actively searching for solutions or comparing alternatives.
Key Services
- Revenue-driven SEO strategy focused on pipeline generation
- Product-led content creation and optimization
- Technical SEO audits and implementation
- Link building and off-page SEO
- Competitor alternative page optimization
- International SEO for global SaaS platforms
Key Results
- EventsAir (B2B SaaS): 182% increase in page #1 keywords over 6 months with rankings for demo-driving keywords and scaled content production.
- Wildsparq (B2B SaaS): Achieved #1 rankings for ‘alternative’ keywords within 30 days of launching competitor comparison content.
- ClickHouse (B2B SaaS): 40% increase in organic search sessions, 37% rise in user engagement, and 37% increase in total sign-ups.
2. SimpleTiger
SimpleTiger is a SaaS-focused marketing agency with 15+ years of experience helping companies drive predictable growth through organic search. They position themselves as specialists in turning SEO into a revenue driver, not just a traffic source, using proprietary AI technology and proven playbooks to accelerate typically slow SEO processes.
Key Services
- AI-powered keyword research and content mapping
- Technical SEO audits and optimization
- Strategic content creation and optimization
- Link building through manual outreach
- Generative Engine Optimization (GEO) for AI search platforms
- PPC campaign management synergized with SEO
Key Results
- Segment (B2B SaaS): 127% increase in organic traffic to integration pages within 2 months plus significant ranking position improvements.
- Gelato (B2B SaaS): 1200% increase in first-page keyword rankings in 12 months with a 3:1 ROI in the first year.
- Jungo (Mortgage SaaS): 142% increase in 1st-3rd position keywords and 2x increase in total organic keywords.
3. Embarque
Embarque positions itself as a revenue-driven SEO agency with affordable pricing starting at $299/month. They focus on helping fast-growing companies like VEED and Riverside get more clients through SEO, emphasizing practical results over vanity metrics with a money-back guarantee and flexible credit-based pricing model.
Key Services
- Revenue-focused SEO strategy and content creation
- Technical SEO audits and optimization
- Link building through contextual, high-authority backlinks
- AI SEO optimization for search engines like Perplexity and ChatGPT
- Programmatic SEO for scalable content growth
- On-page optimization and internal linking strategy
Key Results
- MentorCruise: 1600% year-over-year revenue increase through targeted SEO content strategy.
- Instatus (Status Page SaaS): Massive growth targeting high-intent DevOps keywords against competitors like PagerDuty.
- 4 Day Week: 4,000+ monthly clicks from Google within 2 months of content publication.
4. Nine Peaks
Nine Peaks is a Toronto-based B2B SEO agency that has specialized in helping SaaS, tech, and software companies reach first-page Google rankings since 2009. They focus on performance-driven results through their comprehensive SEO Growth Program, helping over 60 companies scale to 7-figure revenues with organic search as their primary lead generation channel.
Key Services
- B2B SaaS SEO strategy and keyword research using advanced tools
- Technical SEO audits and website optimization
- Content creation and optimization for different funnel stages
- Link building and off-page SEO campaigns
- AI SEO optimization for ChatGPT, Perplexity, and AI Overviews
- International SEO for global tech companies
Key Results
- Cybersecurity Company: 167% increase in organic traffic and 111% increase in MQLs within 12 months.
- Global IoT Company: 99% organic traffic growth with 611% increase in marketing qualified leads.
- Marketing Automation Client: Daily visitors increased from 1,200 to 3,000 with 130-140% growth in search impressions within one year.
5. Smash Digital
Smash Digital positions itself as “SEO entrepreneurs” who apply strategies from running 17+ of their own companies to grow client businesses. They specialize in high-authority link building and focus on what they call “backlinks so good they cannot be bought,” emphasizing relationships and insider connections over traditional outreach methods.
Key Services
- High-authority link building and relationship-based outreach
- Technical SEO audits and optimization
- Content strategy and optimization for rankings
- Full-service SEO management with hands-off approach
- SaaS-specific SEO strategies and implementation
- Press coverage and media link acquisition
Key Results
- Medical Client: Site went from 5,000 to 165,000+ monthly pageviews within 5 months, ranking #1 for competitive medical keywords.
- SaaS Client: 332% revenue increase through comprehensive SEO strategy and strategic link building campaign.
- Digital Marketing Blog: 76% traffic increase through content audit and optimization, recovering from 47,000 to significant traffic growth.
6. Skale
Skale positions itself as an organic growth engine for SaaS brands, focusing on driving real business KPIs over vanity metrics. They provide a dedicated 6-person senior SEO growth team that works hand-in-hand with internal marketing teams, specializing in building multi-million dollar SEO revenue engines with fast CAC payback for ambitious SaaS companies.
Key Services
- Revenue-focused SEO strategy and growth engine development
- User-centric SEO content backed by experts
- Strategic link building and content collaborations
- Technical SEO and website optimization
- Conversion rate optimization (CRO) for signup rates
- AI-first search optimization and GEO strategies
Key Results
- Holded: 279% revenue growth with 1,370% increase in organic signups and 1,650% jump in paid subscriptions.
- HappyScribe: Decreased customer acquisition cost from €7.15 to €0.08 through strategic link building services.
- Foyr: 22x increase in organic product signups through comprehensive SEO growth strategy.
7. Accelerate Agency
Accelerate Agency has been working in SEO since before Google existed, bringing decades of experience to SaaS companies looking to scale. They take a comprehensive approach that combines human expertise, data, and machine learning, with particular strength in securing high-authority links that help SaaS brands compete against established players.
Key Services
- Comprehensive SEO strategy and implementation for SaaS
- High-authority link building and digital PR campaigns
- Data-driven content creation and optimization
- Technical SEO and on-site optimization
- Large-scale outreach and relationship building
- Content partnerships and authority building
Key Results
- Dialpad: 4,130% increase in non-branded traffic and 2,385% increase in non-branded traffic value through targeted outreach campaigns.
- PandaDoc: Secured 1.7 million new SEO visitors through strategic content and outreach efforts.
- Brightpearl: 1,583% increase in non-brand organic traffic over 28 months through high-value links and content optimization.
8. Rock The Rankings
Rock The Rankings is a specialized SEO agency that works exclusively with SaaS and tech companies. They focus on turning SEO into a customer acquisition engine through their “Grow Faster Framework,” which aims to complete 12 months of traditional retainer work in just 16 weeks. Their approach centers on revenue-focused content strategies that drive demos, trials, and SQLs rather than just traffic.
Key Services
- Revenue-focused SEO strategy and content roadmaps
- High-converting content production and optimization
- Strategic link building and digital PR campaigns
- Technical SEO and on-site optimization
- Programmatic SEO for scalable growth
- Performance analysis and content optimization
Key Results
- Toast POS: Helped dominate their industry and build a sustainable customer acquisition engine through comprehensive SEO strategy.
- Bizzabo: Improved Google rankings and resolved search intent mismatches across funnel pages with measurable traffic growth.
9. First Page Sage
First Page Sage specializes in thought leadership-driven SEO for B2B SaaS companies, combining expert-level content creation with strategic SEO to establish clients as industry authorities. Founded in 2009, they focus on creating standout content that not only ranks highly but also builds long-term brand equity and converts visitors into qualified leads.
Key Services
- Thought leadership content strategy and creation
- Hub & Spoke SEO content model implementation
- Technical SEO and website optimization
- Conversion funnel optimization and lead generation
- Expert-level ghostwriting by industry professionals
- Custom keyword mapping and search intent analysis
Key Results
- Cadence Design Systems (EDA SaaS): 934% increase in total keyword rankings with record numbers of new subscribers, trial requests, and user signups.
- Client Portfolio: Delivered 5x improvement in overall visitor-to-lead conversion rate on average.
Find a Trusted SaaS SEO Partner
The right SEO agency can transform your organic search from a cost center into your most profitable customer acquisition channel. These nine agencies understand SaaS metrics, conversion funnels, and what it takes to drive qualified signups that turn into recurring revenue.
Your choice depends on your budget, growth stage, and specific needs. Whether you’re a startup looking for affordable expertise or an enterprise seeking comprehensive strategies, there’s an agency on this list that matches your requirements and goals.
Written by Sam Dunning
