The audience targeting platform for revealing and nurturing high-intent sales leads
Uncover High-Intent Website Visitors and Tune Your Audience for High-Quality Conversions
How we are different:
Impactable identifies work-from-home site visitors (the visitors not matched with certain businesses) and reveals individual professional profiles of your website visitors.
Get the best of both worlds: Uncover the personal AND professional data of your website visitors with our robust LinkedIn-centric databases. You’ve got the power now.
Discover more than just the company name
Less than 3% of Website Traffic converts - Uncover and Convert a significant portion of the remaining 97%
Create better campaigns by targeting high-intent prospects who already know who you are and what you offer.
Identify prospect intent
Don’t just see who visited your website, qualify your leads and know their intent by looking at the pages they visited, how many times they visited, and how long they stayed.
Nurture middle-of-funnel prospects with ease
Still dumping cold first-touches into your top-of-funnel? Your middle-of-funnel is exploding with overlooked warm leads and detailed insights about them.
Diagnose and verify traffic quality
Get demographic insights about your website visitors, including their job titles, companies, industries, and more.
Evaluate the effectiveness of your marketing campaigns by understanding who your website visitors are and tuning your audiences to pinpoint your ideal prospects.
Stop paying for clicks that don’t convert
Increase the ROI of your digital advertising campaigns by eliminating waste. Identify and automatically block entities that click frequently and never buy.
Visitor Data Reveal Options
1. Uncovering individual professional profiles*
See professional profiles of individuals visiting your website.
2. Identifying companies visiting your website
See insights like [Name, Location, Industry, etc] from companies exploring your website.
3. Discovering decision-makers from high-intent companies
Identify key decision-makers from companies that visited the site.
4. Revealing working-from-home website visitors*
Identify working-from-home visitors and get more data than traditional company-based identification.
*Note European limitations due to privacy regulations (these tiers aren’t available outside the US due to global privacy regulations, so we’ll give this client the opportunity to turn off this tier)
Convert more prospects with Impactable's Demand Generation Platform
Nurture High-Intent Prospects:
Launch nurturing campaigns for high-intent prospects. Nurture leads yourself or get help with our managed nurturing services, providing you with flexible options to suit your engagement strategy.
Retarget your ideal prospects
Reach high-intent prospects on multiple channels like LinkedIn, Facebook, Display, and Twitter to stay top of mind.
Enhance your reach by identifying and retargeting decision-makers within the companies who visited your website. Go beyond standard retargeting by targeting ideal decision-makers via multiple channels.
Minimize wasted spend and optimize your channels
See which of your channels and audiences bring the best traffic quality. Reduce wasted ad spend and pinpoint areas to improve with detailed prospect specific diagnostics. Focus on your best-performing target prospects to optimize your campaigns.
Deliver high-quality prospects to your sales team
Send your sales team a pipeline of high-quality leads derived from warm prospects so they can hyper-personalize their nurturing messages, increasing meaningful engagement and your conversions.
See how DemandSense stacks up against our competition
Most vendors can only show you company data but fail to pair it with personal information in a meaningful way. DemandSense provides a comprehensive view of your website visitors, giving you:
- Company Identification: Insights like name, location, and industry from companies exploring your website.
- Personal AND Professional Data (B2B): Uncover both personal and professional information of your website visitors with our robust LinkedIn-centric databases.
- Work-From-Home Visitor (B2C) Identification: Our reach extends beyond traditional B2B individuals. We identify visitors not tied to specific companies, including remote and independent professionals. This provides richer data than traditional company-based identification methods.
Through new vendor partnerships, we’ve optimized costs to match competitors’ pricing per identified visitor. This allows us to offer unparalleled insights into both individual and company-level data at no extra cost to you.
DemandSense Basic + Identified Visitors
Basic Plan + Identified Visitors | $149 per month | $210 per month | $335 per month | $765 per month | $1,520 per month |
|---|---|---|---|---|---|
Identified Visitors
| 250 | 500 | 1,250 | 3,500 | 7,500
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Monthly Traffic (visitors/month)
| up to 500 | up to 1,000 | up to 2,500 | up to 7,000 | up to 15,000 |
Ad Scheduling | |||||
Audience Tuning
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Frequency Capability
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Advanced Reporting
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Start Now | Start Now | Start Now | Start Now | Start Now |
FAQ's
A credit is consumed each time our system successfully identifies a website visitor, which could be either an individual or a company. If the system identifies both the company and the person who works for that company, it will still cost only 1 credit, not two.
When a new visitor comes to your website, our system tries to identify both the individual and their company. There are four possible outcomes:
- Individual and Company Identified: Both the individual and their company are recognized. The individual will appear in “Leads: Individuals” and the company in “Leads: Companies”. This action uses 1 credit.
- Individual Identification Only: Only the individual is recognized. They will be listed in “Leads: Individuals”. This action uses 1 credit.
- Company Identification Only: Only the company is recognized. It will appear in “Leads: Accounts”. This action uses 1 credit.
- Anonymous Visitor: Neither the individual nor the company is recognized. The visit is recorded as “Anonymous” in “All Traffic”. This action uses 0 credit.
Here’s a simple guideline: if your monthly website traffic is 1,000 visitors, you might need around 250 credits. Use this benchmark to choose the plan that’s right for you. Feel free to start with 250 credits, and you can always upgrade anytime if that’s not enough.
Our tool is fully GDPR compliant. It ensures privacy by only identifying individuals located in the United States. For non-U.S. visitors, the system only identifies companies, not individuals.
See exactly who’s on your site - and get insights on how to nurture and convert ideal decision-makers
Turn faceless visitors into warm prospects.
1.
Quickly identify high-intent visitors to close deals faster
2.
Tune your audience by rating website visitors and train the algorithm into recommending accounts that match your ideal audience.
3.
With knowledge of what your visitors are looking for, nurture prospects and deliver communications tailored to their specific needs.
4.
See exactly who your campaigns are reaching and tune your ideal customer profile to pinpoint targeting
